At the genesis of the brand, it was pivotal to establish the brand ethos through our organic social channels: chic, rebellious, and confident.
As the art director on the brand, I established the foundational visuals, proposed content, designed storyboards, and directed the editing team.
Educational Series
An important component to the DAXXIFY social media strategy was patient education. The goal for this series was to establish the market need and educate on the product formulation. I used an iconographic visual strategy to make the science approachable for consumers.
Before & After Series
We revealed DAXXIFY’s new Before & After imagery with a beautiful and engaging series. CLICK HERE to view the Before and After photoshoot page.
Media Mentions Reels
DAXXIFY made a splash when it came to market, and we wanted to make sure people knew. Click one of the posts below to view more media mentions reels.
Check out some other posts here
